Practical Ways to Encourage Giving
“If you want to counter the trend of donors giving less, do two things when your donor gives:
- Thank them, and thank them again and again.
- Provide proof that their gift made a difference.
Believe me, donors who are appreciated and shown that they are making a difference will be around for a long time. And that is good for them, for you, and the organization you serve.”
Perry, Richard. “Why Donors Are Giving Less.” Passionate Giving Blog. Veritus Group. March 1, 2017.